Google Follows Apple in Ending Third-Party ‘Cookies’ in Ad-Tracking
- Staff Research
- May 8, 2020
- 1 min read
Updated: May 24, 2020
Google is upending the advertising world with its decision to “render obsolete” a key tool used by marketers for years to track would-be customers as they move around the web: It’s phasing out the cookie.
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